Overview

Click & Coach is the digital extension of Talentis, one of France’s leading executive coaching firms. Launched as one of the first online coaching platforms in France (& the first dedicated to execs), it enabled enterprises like Deloitte, Veolia, LVMH, and L’Oréal to scale their executive coaching programs.

• Industry: HR Tech, Executive Coaching
• Company: Talentis
• Role: Lead Product Manager
• Years: 2017 – 2022
• Business Model: B2B corporate contracts (coaching hour packages: 100, 200, etc.)

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Product video tour

This is still the V3 I worked on in 2022 – product mainly went through iterations since (evolution in the dashboard design for instance).

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Challenges

• Transforming a high-touch, in-person service into a scalable digital experience.
• Migrating from a legacy CMS (Cocorico) to a robust, secure, and enterprise-ready infrastructure.
• Ensuring coachees completed their coaching sessions on time.
• Designing a calendar & scheduling system to handle global availability and time zones.
• Implementing SSO, GDPR compliance, and enterprise security standards to meet corporate requirements.

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Key Achievements

Scaling Click & Coach from POC to Enterprise SaaS

Led the development and launch of three major versions, evolving from an MVP to a fully-featured enterprise coaching solution generating €1M+ annual revenue (2022).

Version	Key Features & Milestones
2017 – POC (MVP)	User profiles (coach / coachee), search & booking, content library, company-based time accounts, coach rating, messaging. (87% approval rate)
2019 – V2 (Full Architecture & UX Redesign)	Full backend rebuild, SSO authentication (AWS Cognito), security enhancements, coaching program pages, HR tracking dashboards. Mobile-first (partially optimized).
2021 – V3 (Major UX Optimization & Key Integrations)	Fully optimized mobile-first UI, Microsoft Teams integration, dedicated coach-coachee exchange page, third-party service integrations (psychometric tests, 360° assessments). Time account tracking at the core of homepage → 98% coaching completion rate, 96% approval.

Enhancing Coaching Completion & Engagement

• Time Account Tracking as the Homepage Core (V3): Ensured coachees completed their coaching in due time, leading to measurable improvements in completion rates.
• Automated Reminders & Engagement Features: Email and in-app notifications were planned to further support engagement.
• HR Sponsor Dashboards: Provided visibility into session completion rates, time-to-completion, and coachee feedback on coach quality, coaching impact, and platform experience. These dashboards played a key role in securing renewals and contract expansions.

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Technical & Architectural Evolution

Backend & Infrastructure Overhaul

• V1 (POC): Built on Cocorico CMS which caused inefficiencies in calendar scheduling and lacked security features.
• V2 (2019): Full migration to a completley new app built on PHP Symfony & Angular, introduction of AWS Cognito SSO for secure authentication.
• V3 (2021): Implemented vector database technology to optimize global scheduling, fully embedded Microsoft Teams for video coaching, and introduced a coach-coachee exchange page to improve collaboration.

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UX & Product Evolution

Mobile-First Transformation

• V2 introduced a mobile-first approach but lacked full optimization.
• V3 fully optimized the mobile experience, ensuring seamless booking, tracking, and engagement.

Coach-Coachee Exchange Page

• Developed in response to strong user demand, providing structured interaction beyond messaging, including session notes, document sharing and session tracking.

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Security, Compliance & Performance

Enterprise Security & GDPR Compliance

• AWS Cognito SSO enabled secure login for corporate clients like L’Oréal, Deloitte, and Veolia.
• Data encryption & compliance met enterprise security requirements.
• Security questionnaires and compliance documentation played a critical role in securing large enterprise deals.

Performance & Scaling on AWS

• AWS-based cloud architecture supported scalability and peak usage periods.
• Migrating from MongoDB to MySQL significantly improved query performance and data integrity.

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Beyond Product Management – My Contributions

Marketing & Branding

• Designed the Click & Coach logo and branding.
• Built the official website and inbound marketing strategy (webinars, launch events, content).
• Wrote a white paper on the impact of online coaching, using scientific studies to validate business value & collect leads.
• Trained a junior marketing manager to take over as lead

Sales Enablement & User Training

• Created custom video demos for enterprise RFPs and tenders.
• Developed video tutorials and conducted live training sessions for coaches and HR teams.

Legal & Compliance

• Led GDPR compliance efforts, including security documentation and risk assessments.
• Drafted the General Conditions of Use (GCU) for contract agreements.
• Translated the entire platform into both French and English.

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Tools Used

• Product Management: Jira, Confluence, Notion
• Design: Adobe Creative Suite (XD, Photoshop, Illustrator…), Figma, Sketch, Zeplin
• Video/Audio: Adobe Premiere & Audition, Camtasia
• BI Analytics: Power BI
• Marketing: Mailchimp, GetResponse, MS Dynamics 365

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Impact & Results

• Transformed Talentis’ coaching model into one of the first online coaching platforms in France.
• Achieved 96% user satisfaction and 99% coaching completion rate.
• Secured major enterprise clients including L’Oréal, Veolia, and Deloitte.
• Rebuilt the platform architecture, ensuring scalability, security, and enterprise compliance.

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Final Thoughts

Click & Coach wasn’t just a product—it was a full-scale digital transformation of Talentis’ business model. I dipped in everything from product strategy, UX, security, and engineering to branding, marketing, and compliance.